Alligo launches a new product brand in fasteners – INNO
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Alligo launches a new product brand in fasteners – INNO

March 03, 2025

Alligo is now introducing INNO, a full range of industrial fasteners. By creating its own brand, Alligo works directly with fastener manufacturers and sells products in branded packaging.

Alligo has extensive experience in selling fastening products to both small and medium-sized customers as well as large manufacturing industries.

Fastening is an incredibly important product group for both us and our customers. The aim with INNO is to strengthen our position in the market and to become the market leader in this product category, says Anders Sjöberg, Head of Tools and Supplies at Alligo.

Having its own fastener brand helps Alligo meet customers’ increasing demands for quality and traceability. Documentation is becoming even more important. INNO will offer Alligo a whole new way of doing business with customers in the fastener industry.

In the stores, INNO is made visible through dedicated areas with specially designed and space-saving shelves that creates a pick and mix candy feeling.

With competitive pricing, a range tailored to Alligo’s customer segments, and better availability for fast deliveries, INNO will make it easy to sell fastening products.

We look forward to continuing our successful collaboration with our customers and offering them high-quality products under our new brand, says Anders Sjöberg.

Press release