Swedol – close to customers’ everyday operations

Swedol is Alligo’s concept brand in Sweden, serving professional customers within construction, industry, and the public sector. The business is designed to stay close to customers’ daytoday work, with a strong focus on availability, advisory services and a broad assortment supporting daily operations.

Strong store network with local presence

Swedol’s stores form the hub of the offering and are a key sales channel for small and mediumsized enterprises. Local presence provides customers with fast access to products, personal service and practical advice. The assortment is based on a Nordic standard range that ensures quality and availability, complemented by local adaptations based on customer needs.

Flexible sales channels that simplify the customer experience

In addition to stores, Swedol offers several complementary sales channels. Customers can purchase through direct sales, digital solutions or combine channels depending on the purchasing situation and specific needs. The sales channels are designed to complement one another, with the objective of making it easy to do business with Swedol, regardless of channel or scope.

Advisory services and solutions complement the offering

Advisory services and industry expertise are a central part of the customer experience. Swedol combines products with services that strengthen customers’ efficiency, safety and control, including:

• Smart Service, providing onsite product supply that reduces both time spent and administrative work
• Safety and workshop services, such as respirator fit testing and chain workshop services, adapting equipment to specific customer requirements
• ReCare, a fullservice solution for workwear covering laundry, repair, reuse and recycling throughout the garment’s entire life cycle

Part of Alligo’s integrated platform

As part of Alligo, Swedol operates within an integrated Nordic platform for procurement, sales and logistics. This provides access to economies of scale, shared ways of working and a competitive offering, while Swedol retains its strong local presence and customer‑close position in the Swedish market.